— BESPOKE TECHNOLOGY
What We Build
04 — Integration and automation
Built for the people using them daily
Web and mobile applications, front ends on existing systems, and interface design as part of the build rather than a layer applied afterwards.
Applications and interfaces
7OVA
Bespoke software · Applied R&D
Bespoke technology.
Built beautifully.
We design, build and run custom software, systems and AI for organisations that have outgrown off-the-shelf. One in-house team, from the first workshop to live support.
what we build
Four things,
done properly
Software & Platforms
Systems built to your process
Not your process bent around a product someone else sold you. Internal tooling, client portals, workflow platforms and the systems a business runs on.
Applications and interfaces
Built for the people using them daily
Web and mobile applications, front ends on existing systems, and interface design as part of the build rather than a layer applied afterwards.
AI and data
In production, not in demo
Most AI projects fail at the same point: the demo works and nothing reaches production. We build the unglamorous half — data access, evaluation, guardrails, monitoring.
Integration and automation
Systems that talk to each other
APIs, middleware, system-to-system automation and migration off legacy tools, so work stops being retyped from one screen into another.
built in-house
We build our own
products too
Available
6ELA
AI-assisted debt recovery that syncs with the accounting system a business already uses, runs a consistent chase and escalates only when it has to.
Available
Wizzyl
Websites as a subscription for small businesses. Built first, paid for on approval — no deposit, nothing to cancel.
Live on UK Data
AXO Signal
Commercial intelligence over 2.4 million UK companies — discover, qualify and engage opportunities instead of buying lists that are stale on arrival.
Available
PeachPin
Discover our Local SEO Tool and enhance your business's visibility in local search queries. You can try it completely FREE for 30 days to see the results for yourself.
Available
iMAGO
Web estate intelligence. Scores, routes and costs a portfolio of thousands of websites into an automation plan rather than thousands of separate projects.
Pre-Launch
7OVA
An operations platform that will run a service business from first call to paid invoice on one shared record. Not yet orderable.
Research & development
Some of the products we built started as a question.
We run our own research and development, and the products that come out of it are the reason we can move quickly on someone else's brief. The team you commission has already built and shipped the kind of thing it is proposing.
No mystery about the process
Support
How we work
No mystery about the process
01
Discovery & Scoping
We start with the problem rather than the specification. You leave with an architecture, an estimate and a plan you could take elsewhere.
02
Build in Cycles
A named team, working software at the end of each cycle, and a demo you can actually use rather than a status report.
03
Handover
Documentation, deployment and the code itself. You own what we build for you.
04
Support
Monitoring, patching and iteration. Most of our work is for people we built something for years ago.
How we work
No mystery about the process
03
Handover
Documentation, deployment and the code itself. You own what we build for you.
Support
Web development with ongoing technical support.
Venson
Support
built in-house
Recent Builds
Software
6ELA
AI-automated software development and web build, listed in the portfolio as Debt Co-Pilot.
Support
Venson
Web development with ongoing technical support.
Optimisation
Books about art
Conversion rate optimisation project, design and development.
where we sit
We run our own research and development, and the products that come out of it are the reason we can move quickly on someone else's brief. The team you commission has already built and shipped the kind of thing it is proposing.
start here
Bring us the problem, not the specification
If you already know exactly what to build, we'll tell you whether we agree. Either way you'll get an honest answer before anyone talks about cost.
Part of the AXO Commercial Intelligence Ecosystem
Peach Loves is one product within the AXO ecosystem, a connected suite of commercial intelligence and AI platforms designed to help organisations discover, engage and automate business growth.






