CLIENT CONTEXT
Footballers Lives: A Premier Source for High-Quality Global Content Showcasing Elite Football Talent, Charitable Initiatives, and Trusted Brand Partnerships.
The Challenge
- Content was distributed across multiple platforms with limited visibility
- IP protection and usage rights needed enforcing
- Commercial partners required transparent reporting and attribution
- The business needed a repeatable, scalable monetisation framework
Peach Loves Solution
Peach Loves designed a global content tracking and monetisation infrastructure, including:
- Centralised content and metadata registry
- Usage rights and permissions embedded at asset level
- Syndication tracking via UTMs and smart URLs
- Real-time analytics dashboards for partners
- Smart contract-ready architecture for future monetisation models
- Fan application with real-time feeds
Technology Focus
Outcomes & Impact
- Unified, bespoke technology ecosystem replacing fragmented third-party platforms
- Reduction of operational cost through automation, system integration, and removal of recurring software dependencies
- Acceleration of sales cycles via integrated digital quoting, contracting, and CRM workflows
- Enablement of new white-label revenue streams through call transcription and intelligence services
- Built a fan-facing application with real-time YouTube content feeds, fully integrated into the wider platform
- Developed a deep e-commerce capability with secure checkout, content gating, and integrated customer data
- Protected all digital content through controlled access, rights management, and system-level integration
- Increased visibility, control, and auditability across customer, content, and transactional data
- Created ownable IP and a scalable foundation supporting ongoing innovation, R&D qualification, and long-term enterprise value
